Commercial development dynamics for a web site are based on two essential levels:

• traffic growth
• eCRM/loyalty manamgement

As traffic growth come prior to loyalty, it constitutes the structuring basement of a web site development.

In 1996, Neodia founder created a knowledge database comparing ALL traffic development analyzing for each technique (search engine optimization, sponsored linkgs, affiliate marketing, etc...)

• its profitabily,
• its strength: what is the maximum number of visitors one can expect from the technique
• its level of risk: can one reproduce on one's own web site what worked for a competitor ?

 Neodia constantly updates its analysis real time for each industry area, through its internet marketing laboratory.

Neodia can, therefore, for a given budget, double or triple one's traffic.

Reallocating online promotions budgets to the most efficient strategies or updating marketing methods, Neodia supplies simples ways to double or triple traffic within a sole year.

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